It’s December, the end of 2025. We’re all tired and ready to take a break. Hiring stops, it’s a 2026 problem to solve. The new year comes, and the market is flooded with new years expectations. Things get noisy, job ads, recruiters and candidates all moving at once. Some have true intent, but others don’t. This happens every year. And every year, most businesses decide to wait until January to start hiring. 

But here is my view, December is your competitive advantage. 

Fewer employers are posting jobs, which means your vacancy stands out. Hire now, while everyone else is powering down. Competitors are waiting, you are not.

Reed.ai doesn’t slow down for Christmas. We’re here to support top performers who start planning their next move in December. Job applications may peak in the new year, but the decision making starts much earlier.

The intent to move jobs, a life changing decision, happens first in the quiet of the night or early mornings and in conversations with friends and family. If your role is presented to a candidate at these crucial moments, you are ahead of the application flurry in January. By the time the rush begins, the best candidates are already moving towards their next opportunity. If you want first access and to avoid bidding wars for top talent then January is too late.

Reed.ai allows you to shortlist candidates anytime of day or night, and show them you are interested, ahead of the January rush. 

If you’re not hiring in December, then you’re not visible to the best candidates. Less employer activity means your role stands out. And Reed.ai’s service will only contact candidates when employers are interested, so they’re more likely to engage.  

Reed.ai never sleeps. Reed.ai matches, shortlists and engages candidates 24 hours a day, 7 days a week - including the crimbo limbo between 25th and 31st December. 

While everyone else is off the grid, you keep moving.

Start hiring now. 

Get the best candidates.

Enter January ahead, not catching up.

While others power down, you lift off.

The Reed.ai team

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