Customs expertise is now a standing UK logistics role

Customs expertise has shifted from an occasional, outsourced task into a permanent in-house role, as UK logistics firms build standing teams to handle declarations, compliance and cross-border flow every day.
Author

Jordan Van Tonder

Job Title

Strategy and Delivery Lead

What is the state of logistics hiring in the UK today?

Logistics sits at the centre of how the UK moves goods, and the way firms staff it is changing fast. Technology is reshaping the day-to-day work. Sectors like retail and logistics were already actively integrating AI to improve customer insights and streamline functions such as inventory management and supply chains, according to GOV.UK's AI Adoption Research.

That matters for hiring. When software takes on routine inventory and supply-chain tasks, the people a firm needs change too. The demand moves towards roles that handle the parts a system cannot fully automate: judgement, compliance and the moving target of cross-border rules. Customs expertise is a clear example. What used to be a seasonal or outsourced add-on is now a job someone does all year round.

Why is customs expertise becoming a permanent logistics role?

Cross-border trade no longer runs on a fixed rulebook. Declarations, classifications, origin checks and compliance audits happen every single day, and the rules behind them keep shifting. That steady, continuous workload is exactly what turns a task into a role.

We're seeing the dynamic play out across the sector. Firms that once called on help only when a shipment got stuck now keep that knowledge in-house. A standing customs specialist spots problems before goods leave, keeps records audit-ready, and trains the wider team on new requirements. As automation handles more of the routine work flagged by GOV.UK's AI Adoption Research, the human roles that remain lean towards this kind of specialist judgement.

The roles this creates

  • Customs compliance specialists who own declarations and classifications end to end.
  • Trade and tariff analysts who track rule changes and advise on origin and duty.
  • Import and export coordinators who keep goods moving across borders.
  • Supply-chain roles that pair customs knowledge with the AI tools now common in the sector.

How do you hire well for customs roles in logistics?

Start with the real work, not a generic job title. Write down the declarations, systems and trade lanes the person will actually handle, then build the brief around them. A clear brief attracts people who can do the job from day one.

Look for proof of judgement, not just a list of software. Ask how someone handled a classification dispute or a last-minute rule change. Those stories tell you far more than a certificate alone. Prize people who can explain a complex rule in plain terms, because they will end up teaching the rest of your team.

Move quickly, too. Skilled customs people are in demand, and a slow process loses them. Line up your interviews, agree your decision-makers in advance, and give clear feedback fast. Speed and clarity win the best hires.

Where does Reed.ai fit in hiring for logistics?

When you need a customs specialist who can start strong, we help you find the right person and run the whole process end to end. We search a database of 15 million candidates to surface people who match your brief, then handle the shortlist, outreach and interview booking for you. Our recruitment agent manages recruitment end to end for 8% on a successful hire, with no monthly fee and no upfront cost. If you're building a standing customs team, tell us what the role needs and we'll get started today.

Sources

Jordan Van Tonder
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